CO2 Green Drive: Art, Climate & Technology project around the word

For Earth Day 2012: Mobilize The Earth™  the Danish Cultural Institute in Copenhagen, Denmark, is partnering with Earth Day Network for a global event to shed new light on climate issues through the combination of art and technology: the CO2 Green Drive Project

The CO2 Green Drivemain event is the emblematic convoy of alternative fuel powered vehicles, bicycles, runners/pedestrians etc. completing a route though cities around the world in the shape of a CO2 or E. Via a Smartphone GPS tracking application the completion of the route and the ensuing CO2/E paintings can be visually traced live on a designated website.

As of March 2012, the project has been produced 11 times in cities across the world, including, Milan, Copenhagen and Riga (twice), Parma, Urbino, Roskilde, Vilnius and New York.

In collaboration with local partners around the world CO2 Green Drive is now being prepared for several major cities during Earth Day.

Earth Day New York is preparing their second version of CO2 Green Drive that will take place under the moniker CO2 E Drive. The events on April 20th include a convoy of electric vehicles that will “tag” Manhattan with a huge “E” painting ending on Times Square with a Car Fashion Show, exhibition activities and screening of the E painting on the famous Toshiba Screen also used for New Years’ festivities.

In collaboration with Dakar City Hall, LEAD Africa, the farmers’ association COLUFIFA, Danish NGO Cykler til Senegal and other partners in Senegal and Denmark a convoy of bicycles will embark on a 350 km long route through Senegal from mid-April culminating with a CO2 painting in Dakar on April 22nd.  

In India, CO2 Green Drive is collaborating with La Ultra – The High that is organizing a 24 hour relay-run April 21-22 in Bangalore. Other cities in India are also considering the project.

All activities can be followed live on the internet site via a smartphone GPS tracking application specially developed for the project.

How to join CO2 Green Drive during Earth Day 2012:

We welcome all cities, organizations, companies, volunteers and others to be part of the CO2 Green Drive activities and kindly ask all interested parties to forward a short description of the event you wish to organize, a short description of what “brushes” (eg. electric/hybrid/biofuel vehicles, bicycles, runners, pedestrians, stilt walkers etc.) you will be employing to complete the route and a CO2 route proposal.

Subject to project details and time permitting we will then program the Smartphone Application so it can be used to “paint” the route you suggest.


The CO2 Green Drive Project

c/o The Danish Cultural Institute

Project Manager Michael Wolffhechel

Phone: (+45) 3313 5448

Mobile: (+45) 2893 6534

About CO2 Green Drive and The Danish Cultural Institute

The CO2 Green Drive activities bring citizens and the private and public sectors together to exchange best practices regarding sustainability in general and eco-friendly transportation in particular. At the same time, the CO2 Green Drive cultivates the sense of a common goal among the stakeholders through this initiative.

CO2 Green Driveis part of the Danish Cultural institute and is defined by its legal framework.

The Danish Cultural Institute promotes cultural exchanges, informs the world about Denmark, and supports projects that aim at long-term cooperation between foreign and Danish cultural institutions, artists and other professionals. Her Royal Highness Crown Princess Mary is the Protector of the Danish Cultural Institute. The institute is a nonprofit and non-governmental organization.

The DCI is an important pillar in the social architecture of Denmark. As such it strives to further the cause of human development, enjoyment and advance through the tools of culture.