EARTHDAY.ORG PROUDLY DEBUTS ARTIST LORIEN STERN’S BRAND NEW EARTH DAY COLLECTION ON THE EDO ONLINE STORE

Caption: Two the incredible original designs from Loren Stern’s Earth Day Collection

Washington, DC (April 16, 2025) – EARTHDAY.ORG (EDO), the global leader in Earth Day advocacy and the biggest environmental movement in the world is preparing for the biggest day of the year, Earth Day on April 22, with the global launch of a stunning new capsule collection by artist Lorien Stern. 

Available now on the Earth Day Store, the collection features a vibrant range of made-to-order T-shirts, kids’ apparel, mugs —all infused with Stern’s signature playful style and deep appreciation for the natural world.

Lorien Stern is a full-time multi-media artist based in the Mojave Desert. Stern’s work is wildly vibrant, filled with humor, and made with profound technical skill. Her hope is to make people feel happy when they see her art, which draws on subjects related to nature. 

• LORIEN STERN COLLECTION AT THE EDO STORE HERE 

“I wanted to create this collection because I feel that Earth Day is so important – now more than ever,” says Lorien Stern. “During a time with so much division amongst people, it is undeniable that we are all citizens of this planet, and we must recognize that this unifies us.   I hope this collection inspires us to feel unity and connection, to remind us that we all share this beautiful planet.  The Earth is truly our mother, we owe her everything, and we must protect her. Earth day should be every day.”

The Lorien Stern collection is the first in a series of collaborations between the EARTHDAY.ORG and independent artists. Each one will be rooted in transparency, impact, and sustainability – every product is made with 100% organic cotton, with every item made-to-order, to eliminate excess inventory and waste. 

Several items in the collection are manufactured in facilities powered by renewable energy which directly ties in with the Earth Day theme for 2025: Our Power, Our Planet, calling for a tripling of electricity produced by renewable energy by 2030. Most importantly, a significant portion of every sale goes directly to support EARTHDAY.ORG’s year-round climate action initiatives and climate education initiatives. 

“This project is about collaboration, creativity, and impact,” said Aaron Fisher-Cohen, joint creative lead of EDO’s online store. “We want to work with passionate artists and brands to build something rooted in optimism—where people can discover pieces they love and know that their purchase is helping to fund real climate work.”

The Earth Day Store will continue to grow throughout 2025 with additional artist collaborations and product drops. This initiative is designed not just as a fundraising tool, but as a creative platform to broaden awareness and engagement around environmental issues.

“I see the Earth Day Store as a bridge between everyday life and the environmental movement. Partnering with EARTHDAY.ORG allows us to root our work in purpose, using creativity and commerce to reach new audiences,” says Andrew McInerney, joint creative lead, EDO store. “My hope is that the store becomes a space where design and activism intersect—where people can find products that reflect their values and start conversations. We’re not just selling things; we’re building momentum for a culture that cares, acts, and keeps the spirit of Earth Day alive all year long.”

“It’s been a privilege collaborating with Aaron, and Andrew, over the past half-year—reimagining what Earth Day can look like through the lens of art,” says Katherine Bruchalski, Digital Media Manager, EDO. “Creativity has always been a powerful force for change, and this project proves how art can inspire action and deepen our connection to the planet. The arts community brings so much vision to this movement, and I’m grateful to tap into that for this project.”

EARTHDAY.ORG LINK TO STORE: https://earthday.store/

About The Earth Day Store: We offer sustainable products that celebrate the planet and support environmental action year-round. Through exclusive collaborations with mission-aligned artists and brands, innovative designs, and purpose-driven storytelling, the store helps fund EarthDay.org’s global campaigns to protect our shared home.  

About EARTHDAY.ORG: Founded in 1970 by the organizers of the first Earth Day, EARTHDAY.ORG has grown into the world’s largest environmental movement, mobilizing over one billion people annually to protect the planet and its people. Our mission is to diversify, educate, and activate the environmental community globally. This year Earth Day marks its 55th anniversary and has designated this year’s Earth Day theme as Our Power, Our Planet. Learn more at EARTHDAY.ORG.

For media inquiries:  Terran Fielder, [email protected], +1 661 444 4436